Smart Marketer – Smart Business Systems
Digital Download
roadblocks keeping you from scaling your business?
Learn how to manage & scale operations across every department of your business.
Avoid the growing pains of scaling a business: add systems that support (and accelerate) growth.
Hey, I’m Ezra!
- Days could feel chaotic and stressful.
- Projects were disorganized and never got done on time.
- I had no idea how to handle the finances or the legal side of my business.
Scalable business systems can help you:
Avoid burnout.
Reduce employee turnover & attract top talent.
Stop being the bottleneck.
Protect your business & limit risk.
Course Curriculum
MODULE 1
Building Your Leadership Team
What Does a CEO Look Like?
What Does a COO Look Like?
What Does a CMO Look Like?
MODULE 2
Building Out Your Team
From One to Many: Building Your Team
The Three Types of Hires
Autonomy & Freedom
Onboarding Your Team
Managing Contractors
How to Offboard with Dignity
MODULE 3
Managing People
Getting Buy-in
Centralizing Your Communication
Having Hard Conversations
Setting Your Meeting Cadence
Building Remote Camaraderie
MODULE 4
Managing Marketing
You NEED Marketing
Agency v. Contractor v. Team
Allocating Marketing Efforts
Managing Marketing Projects
MODULE 5
Managing The Customer Experience
Building the Best Damn Product
Support as a Revenue Lever
Centralizing Business Assets
Customer Feedback as a Source of Truth
MODULE 6
Managing Scale
Managing Your Money
Managing Your Vision
Setting Up Systems & Projects
Managing Your Projects
Managing Your Metrics
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