Trena Little – Youtube Bootcamp

Trena Little – Youtube Bootcamp

• Channel Set-up 101: Business name or personal name? Hide those old videos or keep them up? From ideal subscriber research to basic strategy, we’ll hit the ground running by making sure you get your burning questions answered right out of the gate.
• My personal Channel Plan Checklist — from channel banner to thumbnails (and even the fancy watermark that shows while your vid plays), so you’ll know exactly what to whip up in Photoshop or Canva and what your channel standards are..
• A YouTube Goal Tracker, so we can walk through how to define success for you.
• My secret Where/When/How Method for titling your videos … because this is essential, and it’s what most entrepreneurs aren’t doing when it comes to YouTube strategy.
• Breaking down the mysterious Youtube Algorithm and how you can get your videos ranked

• Your Video Types Toolbox, my 360-degree guide to discover exactly what types of teachings you can actually do in a few minutes of video.
• 3 Best Types of YouTube Content, so you can learn how to build out a calendar of rotating trainings, ensuring your channel grows right when you launch.
• My Keyword Planning Guide, so you know how to get found in YouTube–I’ll show you how to use Google Keyword planner, TubeBuddy, and primary & secondary keywords so they work for your business.
• Crafting your the perfect video titles for search result rankings with my Video Title Formula

• 23 Things to Think Through Before You Hit Record so you basically have me over your shoulder making sure you don’t wrap 3 minutes of filming and have to re-do because you forgot something. I got you.
• My exact Must-Have Script List, the very script templates I use in my own business to guarantee that viewers convert to paying clients … because you’re out to get a return on your time investment in video, after all!
• The Batching Day Planner, because you have other things to do in your business besides channel your inner Emma Stone, and I’ll make sure you knock this all out in one sitting, so you can move along with your day.
• Your 4-Video Homework — I’m holding your hand through writing 4 video scripts and filming 4 videos for review in our private community … so you can get feedback on the flicks before you blast them out to your Facebook page or email list!
• Filming Set-up 101 — everything you’ve ever wondered about background (to move the dog bed, or not??), lighting, and the scoop on teleprompters … plus, equipment you need: no, you don’t have to start plotting for AmazonPrime Black Friday tech deals. This is easier than you think, and you have almost everything you need!

• My Audio Syncing techniques and cheat sheets, so you don’t make the mistakes that a lot of new editors make when trying their hand at video clean-up.
• Want to add copyright free music? Check! I’ll give you my Music Resources Cheatsheet so you know just where to go to get the goods.
• Signature Export Framework, giving you an outline for how to title, tag, and describe your video, so you’re not uploading anything into YouTube that won’t stand out in a search.
• What you need to do to promote your video across social media accounts — ‘cause I’m all about working smarter, not harder: you made the content, so let’s leverage it! How to use your videos on Facebook, Instagram, Twitter and Pinterest!

• Verification How-to, because we’ll want to position your channel professionally, add social media links, and get you set up with Adsense.
• Opt-in Connecting 101 that will get your ready-to-go freebies teed up for the sending: get ready to see your email list numbers go up, even while you’re sleeping.
• Ranking Guide, so you never have to worry that only your tribe will ever see your videos … 18-34 year olds are statistically on YouTube more than TV, and we want to make sure that if they’re searching for what you teach, they find YOU.
• Cards, Endslates, Transcribing, Oh my! Should you add these to your videos and how to add these in Youtube.

– Interaction Guide — so you know exactly what to do when someone comments to play up the YouTube algorithm even more.

– Release Strategy 101 because you’ll want to share this properly, and from your newsletter to Facebook groups to Reddit, I’ll hold your hand and tell you how to let people know things are live.

– YouTube Pods Training — yup, they’re a thing! Let’s get you ramped up on them, so you can keep growing your subscriber count authentically.

– 30 pages of actionable insight in PDFs, printables, and more

– 20 video training modules

– Our private Facebook community, so you can bounce ideas off fellow creative women launching their first YouTube channel

Tech Training Module ($197 value) – all the “tech-y” stuff that frustrates you explained in step by step tutorials. No need to be tech savvy, trust me I’m so far away from being tech savvy so these trainings are broken down into easy how tos even the most tech illiterate person could figure out (because thats me in a nutshell!)

In-depth training on using TubeBuddy to sky-rock your video ranking

Getting started with VidIQ

How to add subtitles to Facebook videos

Creating a squeeze page for your opt-in

How to use Leadpages to capture emails from your viewers

How I use ConvertKit to create a sales funnel for my viewers

How to embed Youtube videos on your website

How to upload your promo videos to Instagram, Facebook and Twitter

BRAND NEW MODULE (coming November 2017) – Using Youtube Analytics To Perfect Your Video Strategy ($197 value) – using the free info Youtube provides you to improve your videos to grow your channel even faster

My Youtube Trello Board ($39 value) – How I organize all my Youtube content to stay consistent posting weekly videos with out 35 notebooks

– Go into Youtube blindly, throwing videos at the wall like spaghetti to see if they stick

– Watch a hundred-and-a-half (likely outdated) Youtube videos about starting a channel and piecing something together bit by bit

– Buy a course from a Youtube star who by now is out of touch with beginner stages and does’t offer any kind of 1-on-1 support

– Pay nothing but lose hundreds of hours watching and DIY-ing and wondering if its even worth it

– Save yourself hours and hours of trying to teach yourself and learn how to launch a successful channel from scratch using only the most up-to-date strategies

– Learn the how-to AND launch your channel in a matter of weeks

– Do it all with a community of supportive lady bosses, so you’re never alone

– Pay a small price for huge returns in subscribers, views, and search engine rankings! You can easily make the investment back!

About Trena Little

Course Curriculum

Pre-Bootcamp Training:

Welcome To Camp!
Channel Set Up Walk Through
Finding keywords to define your channel (11:45)
Channel Graphics How To (6:40)
Filming the perfect channel trailer (1:35)
Equipment needed for bootcamp (3:14)
Thank You! (0:48)

Week 1 

Setting up your channel to look professional:

Channel homepage customization (3:59)
How to crack the Youtube algorithm (11:46)
Developing a channel strategy (2:48)
Creating a channel plan for success (9:38)
What is a Youtube Channel style guide (4:01)
Homework!

Week 2 

Craft a video strategy:

Your channel niche and why its important (1:10)
Best types of videos for Youtube (0:48)
How to never run out of video ideas (3:57)
The importance of your video title (1:48)
Longtail keywords, primary keywords and secondary keywords – huh!? (6:59)
Research strategies for perfect keywords (14:09)
The secret to Youtube success (PLAYLISTS!) (8:01)
Homework!

Week 3 

Writing your video content and FILMING:

How to find time to film – my BIG secret (3:54)
Essential elements to every video (7:01)
How to convert viewers to paying clients (3:19)
Your filming set up explained (8:43)
Planning a filming day (3:01)
Homework!

Week 4 

Video Editing 101:

Watch me edit my video in iMovie (2:09)
Music for your videos (3:38)
Video export framework (5:33)
How to upload to Youtube (0:53)
Create a promo clip for social media (4:22)
How to repurpose Facebook Live (2:02)
Homework!

Week 5 

Properly optimizing your video to rank:

My video optimization routine (16:00)
Video Optimization Checklist
Description Box Framework (5:18)
What are tags, how do I use them? (3:13)
Whats the deal with monetization (1:57)
Adding cards and endslates to boost your views (3:50)
Scheduling your videos to go live (0:27)
Understanding the importance of thumbnails (9:53)
Homework!

Week 6

Video Promotion Strategy:

The MOST Important Step (0:30)
How to properly release your video (5:57)
Getting videos ranked – the importance of the first 48 hours (1:59)
Video Ranking Signals (3:22)
Create a custom channel link
Promotional material needed (3:23)
1 video – 4 pieces of content (2:46)
Youtube Pods (2:36)
Video Ranking Checklist
Video Promotion Checklist
Homework!

Youtube Analytics:

Analytics Overview (6:36)
Understanding and Improving Your Audience Retention (7:06)
Where’s your video traffic coming from? (6:56)
Increase your channel engagement (5:26)

Tech Training:

How To Get started With TubeBuddy (3:59)
How To Use VidIQ
Creating a squeeze page for your opt-in (3:30)
How to add subtitles to Facebook videos (2:20)
How to use Leadpages to capture viewer’s emails
How to use Convert Kit to create a sales funnel for your viewers
How to embed Youtube videos to your website
How to upload your promo videos to social media